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Why You Can’t Rely on LinkedIn to Build Your List

Why You Can’t Rely on LinkedIn to Build Your List

Some industries have great coverage on LinkedIn. For example, many people in the tech industry will keep their LinkedIn profile up to date and they embrace LinkedIn the way some people embrace Facebook. People are on LinkedIn to gain visibility and to further develop...
Four Steps I Use to Build a List

Four Steps I Use to Build a List

LinkedIn is a great tool for B2B sales, however, it doesn’t have everything that I need, so I am forced to build a list by hand. I Step 1 – Quick Pass Through LinkedIn I usually have somebody on Fiverr, make a very quick pass across LinkedIn. This can be...
Is an SEP right for your company?

Is an SEP right for your company?

Introduction in short, this really goes down to how your company’s designed period. If you think about the design of your company, typically an SEP means that you have one person in your company who is an appointment setter. There is another person who is more...